How to Create a More Female-Friendly Club

Women are very often the family arbiter of discretionary spending — and have been highly influential in the evolution of clubs in recent decades. We’ve seen their influence on everything from foodservice and décor to creating broader family activities.

Q: As women’s club use and influence continues to grow, where will clubs focus to cater to their needs?

Prepared meal take-out and healthier dining choices — with vegan and gluten-free selections.
—Bob Hickman, Chairman,
Interior Designer

Less intimidating golf. Beginners’ clinics and 3-holers’ groups that let women enjoy the social aspect — on a busy schedule.
—John Snellinger,
Director of Planning

Putting more women in member leadership and professional management positions.
—Dick Heise,
Director of Club Studio

Varied activities for kids of every age and interest level.
—Patricia Sampson, Managing Director

More cutting edge interior design.
—Steven Sutor,
Senior Interior Design Associate

Sophisticated swimming facilities and programs.
—Kenneth Hart,
Director of Architecture

Well designed restrooms that accommodate baby changing stations.
—Rick Snellinger,
President & CEO, Master Planner